online: brb brewing coffee
I'm Nadin Radwan*
* Art Director, AI-Native Design
12+ years building brand and product work that ships. Currently Art Director at Signos Health, where I drove design on the rebrand of the first FDA-cleared glucose system for weight and built the AI pipeline the team uses every day. Open to senior in-house roles at companies changing how people live, and select consulting engagements.
Selected Work*
All case studies
Branding · Product UI · Campaigns · AI
Signos Health*
Brand, product redesign, and AI-assisted creative for the first FDA-cleared glucose system for weight.
Campaigns · Art Direction · Print · Video
Cholula Hot Sauce*
Three-year run as lead designer on Uncap Real Flavor, national TV, chalk-on-slate print, social, broadcast.
Email · Web · Social · SMS
Raw Generation*
Modular email, web, SMS, and social system that took campaign launch time from a week to a day.
Brand Identity · Packaging · Design System
Castle Foods*
Built the brand from logo through type, color, and packaging direction. System still in use, absorbing new products without a rebuild.
Creative Direction · Branding · Product
Project Denali*
Four-act product launch at Conduit Digital, dashboard redesign, partner tease, and paid launch.
Web Design · Illustration · Branding
TIME Thyroid Cancer*
Patient-education microsite for Jubilant Draximage. Live six years, still referenced by patients and care teams.
References
“She brings such a rare mix of professionalism, creative curiosity, and genuine warmth to her work. We worked together on products for continuous glucose monitor users, a space that requires empathy, scientific understanding, and strong systems thinking. Nadin is a true professional who delivers exceptional work, communicates clearly, and lifts up everyone around her.”
Jonathan Nguyen
Lead Product Designer, SmartMoving Software
Worked together at Signos Health
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About
I do my best work on small senior teams where the bar is high and the brief is real. Hands-on, in-the-file, based in Asbury Park, NJ, remote-first, open to hybrid roles.
*Full bio