Writing

Thoughts on AI-native design, creative workflow, and building at the intersection of design and technology.

• Design and Code, Simultaneously

  The designer-developer handoff used to be where ideas went to get smaller. That tension is gone.

  2026-05-27

• Figma Make vs Claude: An Honest Comparison

  I gave both a real shot. Here's what I actually found.

  2026-05-20

• When AI Replaced the Photoshoot

  How I used Adobe Firefly to generate exact recipe imagery for a nutrition-focused guide—and why close enough is no longer a forced choice.

  2026-05-13

• The Intersection of Product Design and Brand Design

  Product and brand are often separate—they're stronger when they're aligned.

  2024-03-10

• Why Growth Marketing Needs Better Design Systems

  Growth teams ship fast—design systems keep quality and brand intact at that pace.

  2024-02-20

• Designing Brand Systems for Startup Growth

  How to build brand systems that scale with your startup—without overbuilding.

  2024-01-15